Santa Claus Goes Digital

After 108 years, Santa Claus is finally catching up with the digital age.

The United States Postal Service on Wednesday revealed its annual “Operation Santa” letter-writing campaign — which hooks up people with needy children — is going digital for the very first time “to adapt to the ongoing pandemic.”

Although the change means people who want to make children’s wishes come true can now select a letter from the USPS website, the program itself remains the same, says spokeswoman Kim Frum. “The program has always been about providing holiday gifts for families who may not have the means to provide for anything more than basic everyday needs,” she says.

Is the post office a little behind the times to just go digital now?

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