A new report from the F.T.C. shows that MoviePass was an even bigger debacle than we thought.
According to a new report, after launching its unlimited movies for $9.95 service in 2017, the company set up “elaborate obstacles” to keep customers from using it so much.
One of the tricks included forcing customers to reset their passwords – a process that could take weeks due to slow customer service.
Another tactic involved putting limits on how often a user could use the pass – without informing customers ahead of time that any limit existed.
MoviePass Operators Reach Settlement With FTC https://t.co/JeTSzXHebG
— The Hollywood Reporter (@THR) June 7, 2021
The $9.95 subscription service was a financial disaster for MoviePass, which lost millions before shutting down in the fall of 2019.
Were you a MoviePass subscriber? Did you run into any of these tricks?